What is Pioneer Day?

Thanking the Community

Pioneer Day 2016 marks the 86th anniversary of our Community's greatest celebration. Many places have a day with a parade and some type of festivities centered upon a local crop, product or historical event. Our Pioneer Day is unique in both why it occurs and the way it occurs. It should also be noted that while many other communities have unfortunately seen their local events grossly commercialized, or sadly discontinued; ours continues to occur almost as it was originally intended.

The first Pioneer Day was held on October 12, 1931. It was organized by community volunteers working with generous donations of time, materials and money from individuals, businesses, churches and service organizations. Their goal was to provide a day of community friendship and a commemoration of the heritage of the Paso Robles area.

It would also become a day set aside to say "Thank You" to all of the people who support the business and professional community of the area throughout the year. Most businesses closed so that their employees could enjoy and participate in the activities and family reunions. There were to be no charges for any of the events, no commercial concessions and lunch would be provided at no cost.

It's Unique... THE WHOLE DAY IS FREE and entirely funded by the business people and dedicated citizens of our area who say: "Leave Your Pocketbook at Home" Come, celebrate in friendship!

See you on October 8th!

Pioneer Day Committee

The faces behind the scenes
that make it all happen

The parade and related festivities wouldn't take place without our dedicated board of directors and Pioneer Day Committee officers.

Ali Bowman
Ann Cochrane
Debbie Vandergon
David Lundy
Dottie Reiff
Fran Tognazzini
Karen Roden
Les Stemper
Lori Woods
Sarah Kramer
Steve Hansen
Travis Hansen


Chairman: Tom Madden
Vice-Chairman: Paul Viborg
Recording Secretary: Shan Tucker McCornack
Corresponding Secretary: Bert Parker
Treasurer: Margaret Wicks
Publicity Director: Brenda Clouston
Immediate Past Chairman: Mark Perry

Past Chairman: Harry Ovitt
Past Chairman: Wade Taylor
Past Chairman: Tom Flynn
Past Chairman: Bob Tullock
Past Chairman: Norma Moye
Past Chairman: Maggie Vandergon


In Addition
Thanks to

A special thanks to Dave Skinner Photography for allowing us to use many of his photos on this site.  You can visit his website for many more photos and information on historic Paso Robles by clicking here.

The City of Paso Robles
Special Event Liaison Freda Berman

Supporters& Sponsors

Click the photo to view a complete listing of all of our 2016 supporters and sponsors

Thank You
2015 Beerfest sponsors

Borjon Auto Center Paso Robles & King City
Farm Credit West
Boelter Beverage
Heritage Oaks Bank
Brewery Branding Company
High Street Logistics
Pacific Packaging Systems, Inc
Glenn Burdette
Caliber Accounting & Tax, LLP
Pacific Coast Well Drilling
Paso Robles Waste & Recycle
Remax Parkside Real Estate
Boneso Brothers
Viborg Sand & Gravel
California Mid-State Fair
Glacier Ice Company, San Luis Obispo
Joe's Place
BSG Craft Brewing
Kings Oil Tools Inc.
Central Coast Propane
All About Events
Umpqua Bank
Propaganda 3
Hop On Beer Tours
Paso Robles Safe & Lock
MGE Underground
Butlerz Events
Clavo Cellars
Cal Coast Machinery
Kleen Canteen
Mission Linen Supply

A Sincere
thank You to:

  • (Click the photo for a large view)
    A heartfelt thanks to the many members of the Tractor Crew for their countless hours of hard work and untiring dedication.

  • Volunteers from the Paso Robles Lions Club start cooking beans at 6 a.m. in 12 kettles; six 100-gallon kettles and six 53-gallon kettles that were taken from a whaling ship. The recipe includes roughly 1,200 pounds of beans, 500 pounds of beef, 100 pounds of bell peppers, a pinch of seasoning (35 pounds) - a dash of salt (40 pounds) - and a lot of water!
  • Before Farm Wagon
    Before Farm Wagon
    Before After Farm Wagon
    After Farm Wagon

    The above before and after photos show a farm wagon restoration project completed by the Central Coast Woodworkers Association. This project was headed up by Jerry Sprouse and Keith Williams in conjunction with the Pioneer Day Committee and the Pioneer Museum. What a masterful job!